Adi is a strategic thinker directing in design, living in Portland—dreaming of the tropics
Elevating a timeless American brand through content and commerce.View the case study on Instrument.com
Rethinking the mobile companion for the worlds most immersive virtual experiences.
The very first elevated and exclusive mobile app experience from an American classic.Coming soon...
Designing a series of tools to connect the global marketing teams at Airbnb.
Unleashing creative energy through inspiration and thought leadership.
A complete re-imagination of the iconic running partner.
Elevating the design system for a global retail giant.
Crafting the first digital execution of the funky new brand design.
Rebranding the annual event — Where the past overlaps the future, we envision the future through the windows of Tomorrows.
Strategic thinker—working in design
Design direction at Instrument—Dreaming of the tropics